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Enhancing Strategic Alignment
Enhancing Strategic Alignment
- Business Strategy Development
- Customer Strategy
- Supplier & Partner Management
L&L Supplies is a trading company that supplies building materials (with a focus on natural stones) for both commercial and residential clients in Southeast Asia. They also provide installation and maintenance services.
While expanding their client base from Business-to-business (B2B) to Business-to-consumer (B2C), L&L received multiple complaints. Many consumers felt that the product quality and delivery were not up to expectation. As a result, L&L was unable to collect the final payment from these customers.
Apart from that, L&L was also facing some challenges with regard to their business direction. With the competitive industry landscape, they lost some major contracts and their profit margin was lowered.
Business Strategy Development
It is insufficient to identify risks. Taking a step further, we evaluated the significance of identified risks via the 5×5 Risk Matrix and helped to integrate risk management into their strategic development process. Besides that, we established a balanced scorecard in order to better manage L&L’s strategic plans and keep them aligned with the organisation’s mission and vision.
Customer Strategy
To enhance customer experience, we set up an online Customer Satisfaction Survey to gather feedback and evaluate the customer satisfaction level.
Supplier & Partner Management
Good partnerships can be rewarding. Hence, we introduced a new selection criteria for partners and suppliers to ensure they receive a consistent supply of reliable products and quality services at a reasonable price.
- Sales revenue increased by 2 – 3% following the set up of a new website.
- There was a 3 – 4% profit gain after the implementation of post-project review.
- Establishment of their customer payment term structure led to a 40% rise in cashflow.
- Overall issues were reduced by 20% with the supplier performance evaluation in place.
- Product quality from suppliers improved 8 – 10% with new supplier management guidelines.